The Making Of A Mobile Responsive Website
The last few years have seen an upsurge in the number of people surfing the internet using mobile devices as compared to those using laptops and desktops. Bearing that in mind, there is need to make your business website ready for use on a mobile device.
For your website to be responsive, it should be able to react to the size of the screen on which it is being viewed. It aims at creating a responsive and flexible web page optimized for all types of devices. That is something that web designing Birmingham always try to emphasize.
Having a mobile responsive website will help you improve your business in the following ways:
Helping you reach individuals with mobile devices
Today, the number of people browsing the internet through mobile devices has surpassed desktop users by far. With a responsive website design, it is no longer necessary to redirect your users to a site specifically designed for their devices. According to Birmingham web designers, just one site will be good enough to be accessed through all types of devices. That way, you can reach the billions of mobile device users without having to create a different site.
Increasing conversion rates and sales
A mobile responsive site gives the users a much better experience. What you get is an appearance and touch that feels consistent due to the unified design. With that, you can be sure of having an increased conversion rate. After all, the users of your site have experienced your sites navigation consistency across devices. With a mobile responsive design, you no longer need to create multiple sites for your audiences.
Consolidating analytics and reporting
When you have multiple sites, you have double work when it comes to tracking redirections, funnels, conversion paths, and user journeys across different platforms. Today, tools such as Google analytics have an in-built ability to work across multiple devices and provide reports on the user experience. That is why Birmingham web design recommends that you try a mobile responsive website. You will have the ability to easily analyse and monitor traffic to your site through a single report.
Search Engine Optimization (SEO)
When you have a mobile responsive website, it is much easier and faster for you to maintain it. With that, you can turn your focus on developing a serious SEO strategy. If you have a single responsive site, your focus will only be on one site. You will be able to release regular and quality content on the same site, thus giving you a higher ranking with search engines. Birmingham web designers can vouch for that.
Saving site management cost and time
When you have a mobile responsive website, you will spend less time and money trying to manage it. All you need is one administrative interface to manage the layout and content of your website. You don’t have to keep changing the layout of your website to fit on different devices.
If you are looking for web designing Birmingham, make sure you hire someone who can give you a mobile responsive website.